Martin Luther King, Jr. inspired millions into action with his I have a Dream Speech. He enrolled others in an idea, he spoke into a future, and painted a picture with his words. He declared a future that, at the time, seemed impossible. His goals had that inspiring mojo.
Business leaders can learn a lot from his approach. When you read your goals are you inspired by them? If you aren’t inspired by them, others won’t be either. So, what are those finer points that inspire you and others?
When developing your goals for your company, consider these tips to level up:
1. Construct goals using declarations with future-based language. With future-based declarations, you craft visions so that others see new possible outcomes.
2. Inspire others with vivid, tangible outcomes. When you use tangible outcomes it creates focus. When you speak those outcomes regularly, others see something that is available by being a part of generating them.
3. Align goals with a greater Contribution in the WorldTM. Through your company goals, there is an outcome, that when achieved, has a ripple effect in the world. Align your goals to that contribution and watch how new opportunities emerge.
When you put the effort into setting up your goals that inspire you and others, you start the ripple effect. You have the power to enroll others, create opportunities, and produce results that weren’t going to happen but happen because of your inspiring approach.