With just 4% of people willing to do business with you the very first time they hear about you, keeping in touch with your prospects is more important than ever.  The other 96% will do business with you only when trust has been established.  Yet, business owners continue to work hard at talking to prospects, networking, and implementing business-awareness marketing strategies, but lack solid systems to cultivate trust and stay in touch with those people whom they meet.  Incredibly,
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